Customized digital sales platform for B2B customer acquisition
For the leading manufacturer of precision fastening systems Lamello AG, an innovative B2B web platform that stands out on the global market with a modern design, intelligent online solutions and an efficient system for data maintenance.
Globally networked
Fast and effective creation and updating of information is of enormous importance for a company. enormous importance. The core of the platform - the efficient master data management is centrally and ensures that all customers have worldwide access to the complete product data and can see and can see with one click where they can purchase the products.
Simple. Safe. Efficient.
PIM Effective digital product presentation
The Product Information Management system enables Lamello AG to present its products in an advantageous and impressive way. product presentation. All information is securely stored and accessible in various languages. Digital data management (PIM) saves time, costs, resources and minimizes sources of error.
The nonplusultra UX
A special inspiration module was created for an optimized customer experience. The application of the systems and products are presented in a clear and interesting way - for a first-class appearance. To enable visitors to get the most out of Lamello AG products, interaction with them was also interaction with those strengthened - through testimonials from satisfied customers.
Automated Product finder with PIMSystem
The numerous Lamello products are known for the wide range of applications. Therefore a clear product search with relevant end information is of crucial is of crucial importance. For the automated product search, the intelligent PIM system was set in scene. The comprehensive Product Information Management system collects and routes product information from various places and forwards it to desired channels.
The distribution network:
Global availability
The interactive world map with sales partners scores points with visitors, not only from the not only from the visual presentation, but also with the detailed information structure. In just a few seconds, they can find the nearest sales partner.
The info section:
All product info at a glance
On the product pages, the individual products are presented with detailed descriptions and technical details. details so that customers can get a comprehensive overview in no time at all.
The notepad:
for effective lead generation
The notepad function makes shopping much easier. The customer can move selected products into the shopping cart with one click so that they are not searched for again. The button is well positioned on the website. In this way, individual customer loyalty is strengthened
MDM-Solution - Central data management made easy
The MDM system (Master Data Management system) synchronizes and stores all product information (PIM) in a central location. The centrally stored product information at the Lamello web platform can be retrieved faster, more securely and more precisely with the help of MDM. be retrieved.
The advantages are obvious: with MDM system you save time, resources, costs and always keep track of all data.
Time
Costs
Resources
Data
Mobile friendly Website
In the new communication age, web platforms are optimized with all mobile versions. The Lamello platform gives the user and customer a highly optimized and impressive user experience. The advantage with "mobile-friendly" websites is that all elements such as text or images automatically adapt to the respective screen size of the mobile device.
